2020 has been a different year than we all imagined. Due to the Covid-19 pandemic, we struggled on a personal and a national level, and we witnessed changes to our lives and our culture that we never would have imagined in 2019. In 2019, who would have ever thought that masks would be the new hit accessory? Or that schools would be closed for months at a time? Who had ever heard of Zoom? Or social distancing? No industry escaped change. In the world of digital marketing, Covid-19 brought changes, too.